Recently I made two purchases on the internet. The first thing that I bought were two books. A typical globalized transaction:
- I found these books while commenting an article from an Austrian guy
- I did a search which brought me to an American website: Mind Hacks
- So I logged in on the Austrian portal of Amazon
- As you know, this site is only a modified version of the German Amazon
- I found out that these books were cheaper by an alternative seller in the UK
- A week later the books arrived and on the envelope it said:
- Paperbackshop.co.uk from the UK
- But the address was from Illinois USA
- Interestingly the stamp said: sent from Niederaula in Germany (written in French)
- and then i was sent all the way to Austria
So one transaction involved 4 countries from half around the globe and 3 languages, while the other was done within less than 2 kilometers from my home. Now that is globalization vs. localization
1 comment:
Yes.. Ever heard of macrobiotic food? Same idea, but applied to food. Keeping it local and seasonal is apparently a lot better for your body, and for the environment, when all the shipping fuel, and packaging, etc, isn't needed. Plus, it supports your local economy.
It's a great thing to do. Until you get a craving for pineapple in December.. ;-)
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